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hespress.info..Organic fragrances: fragrances to go green

hespress.info..Organic fragrances: fragrances to go green
hespress.info..Organic fragrances: fragrances to go green
The "green" wave is breaking through the perfumery. Take a look at our selection of new natural and organic fragrances to leave behind a light and authentic trail.
Some are looking for less artificial scents, without synthetic molecules or alcohol. We are therefore turning to brands that offer perfumes made from natural or organic ingredients.

But making these fragrances is a feat because the ranges of notes are reduced, the natural raw materials are more expensive than those of synthesis, and the scents are generally less powerful but pleasantly singular.
They are made from a base of organic alcohol obtained by fermenting wheat, and are free of synthetic ingredients such as preservatives, mineral oils, parabens, phthalates and fixing agents.

The essences and essential oils they contain are extracted from plants using the least denaturing extraction processes possible: cold pressing for citrus fruits, water vapour for lavender, supercritical CO2 extraction for vanilla.

"In traditional perfumery, the noses have an organ of nearly 5000 notes reduced to only 500 for natural perfumery," explains Christian David, founder of the Honoré des Prés brand. Some of them, which exist only as synthetic ingredients, are therefore difficult to reproduce.
The natural tends towards a different olfactory bias because organic enthusiasts want less powerful fragrances.

"Developing a perfume is much more challenging than developing a cream," explains Marc Follmer, pharmacist and general manager of Weleda. The origin of the raw materials is crucial and we must ensure that the quantity of essential oils will be sufficient, with the quality we want, to create a fragrance".

Natural materials
The natural raw materials used are sometimes ten times more expensive than synthetic ones. The material must be specific to organic production and the location must be validated by a label.

Some brands, such as Honoré des Prés, have the different stages of olfactory creation labelled: its production of Ecocert certified concentrates is then revalidated by the body after natural maceration. Or Weleda, whose Natrue label ensures that plants are grown without pesticides.

Read also:
5 proven organic cosmetics brands
Allergy risks
Even under the supervision of the INFRA (International Fragrance Association), which determines the volume of ingredients, which says natural or organic fragrances does not exclude allergy risks: "For example, a bergamot essential oil contains bergapten - photosensitizers - when a traditional fragrance has been relieved of these substances by a chemical process," explains Serge Majoullier, perfume designer at Mane.

On the other hand, chemical compositions contain ingredients such as phthalates, which are accused of being endocrine disrupters.

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